About The Brand
Shivmani Creations is the digital face of Shivmani Impex, a company built on decades of experience in textile craftsmanship and global trade. Conceived as a parent identity, Shivmani Creations brings together thoughtfully curated brands that celebrate India’s rich textile heritage while catering to modern lifestyles across the world.
At our core, we are creators, curators, and custodians of Indian textile art.
OUR BRANDS
Under Shivmani Creations, we proudly house two distinct brands:
MUFFLY
MUFFLY is our apparel-focused brand, offering an elegant range of shawls, stoles, dupattas, and unstitched suits. Each piece is designed to seamlessly blend traditional Indian artistry with contemporary aesthetics—crafted for today’s wardrobes while staying rooted in heritage.
INDHOME LIFE
INDHOME LIFE is dedicated to home textiles, specialising in premium bedsheets, blankets, and everyday essentials that bring warmth, comfort, and understated luxury into modern homes.
Together, these brands reflect our belief that textiles are not just products, but experiences—woven with emotion, culture, and craftsmanship.
OUR JOURNEY
Our roots trace back to a time when we primarily showcased our collections through exhibitions across Europe. These experiences allowed us to directly interact with global customers who valued authentic Indian textiles—both in fashion and home furnishings—and helped us refine our understanding of international quality standards and evolving lifestyles.
During this journey, we recognised a persistent challenge.
Handcrafted and season-driven products—be it shawls or winter blankets—were stuck in long, inefficient supply chains dominated by multiple intermediaries. This not only made genuine products inaccessible and overpriced for customers, but also limited the ability of manufacturers like us to present our work directly to the world.
This realisation led to a pivotal decision.
We chose to go digital—shortening the supply chain, ensuring fair value, and bringing thoughtfully crafted apparel and home textiles straight from our production floors to customers’ homes.
Craft, Comfort & Emotion
Textiles are deeply emotional. A shawl carries warmth and nostalgia; a blanket offers comfort and security; a bedsheet becomes part of everyday rest and renewal. Behind every product lies skilled craftsmanship—careful designing, weaving, finishing, and quality checks—ensuring each piece delivers both beauty and functionality.
Our goal is to preserve traditional techniques while adapting them for modern living—creating products that are not only visually appealing but also practical, durable, and comforting.
A Legacy Reimagined
Historically, shawls symbolised status and elegance—from ancient Egypt to Roman nobility, and later European high society during the Victorian era. Over time, they evolved into expressions of personal style. Similarly, home textiles have moved beyond utility to become reflections of taste, warmth, and lifestyle.
Through MUFFLY and INDHOME LIFE, we reimagine these legacies—bringing refined design to wardrobes and thoughtful comfort to homes.
A Global Presence
Today, Shivmani Creations proudly serves customers across 120+ countries, with our products loved for their quality, authenticity, and timeless appeal. While our reach is global, our values remain deeply rooted in Indian craftsmanship and honest manufacturing.
At Shivmani Creations, we don’t just create textiles.
We create comfort for homes, elegance for wardrobes, and heritage that lasts.